Keyline rallies the troops for cancer charity

24 highly decorated cars, including Minis, left the Northfleet depot of builders merchant Keyline yesterday evening on the first leg of The Italian Job, as part of its aim to over £100,000 for The Prostate Cancer Charity.

Keyline rallies the troops for cancer charity was there to see construction industry celebrity Tommy Walsh support the teams from Keyline staff, customers and suppliers, as they left for a five-day journey through six countries, covering over 1,500 miles.

Keyline managing director, Andrew Harrison aims to lead the troops, armed only with a map and no Sat-Nav. He said: “It’s fantastic that so many customers, colleagues and suppliers are supporting our charity partner, The Prostate Cancer Charity who have become very close to all our hearts. Last year we raised over £70,000 for the Charity when our annual Rally saw us drive to Monte Carlo, this year we aim to achieve over £100,000 target for the Italian Job Rally.”

Among the participants are Marshalls’ strategy sales director David Jackson and sales director Andrew Singleton driving a Marshalls-red Mini sponsored by BMJ, Tarmac and Lafarge, amongst others. Aco’s sales director Steve Durdent-Hollamby is also taking part.

Last month, Keyline scooped a National Business Charity award for its partnership with The Prostate Cancer Charity. Since November 2009, through multiple fundraising initiatives throughout the Keyline network including a nationwide ‘Movember’ campaign. Since November 2009, the company; its staff, customers and suppliers have now raised in excess of £200,000.

To support the charity, you can donate to Marshalls’ online giving page, here.

About Fiona Russell-Horne

Group Managing Editor across the BMJ portfolio.

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