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Heating and cooling brand Worcester Bosch is sponsoring Worcester City Women FC for the 2026/27 football season, with the first game this Sunday (August 23). As part of the agreement, the Worcester Bosch logo will appear on the front of the team’s Home and Away playing kits.
As well as the shirt sponsorship, Worcester Bosch will be actively supporting WCWFC’s community programme which aims to elevate women’s football, drive health and wellbeing outcomes, encourage more women to get involved in the sport and grow the club’s fanbase.
Jo Shepherd, CEO of Worcester Bosch says: “For the heating industry, things like the skills gap and lack of diversity – from gender to neurodivergency – is a serious issue. As a company, we will tackle these head on with a long-term programme that helps people discover careers they may never have considered, provides the skills to succeed and shapes the industry into something where everyone has the opportunity to thrive.
“Part of this initiative is to partner with like-minded organisations that are actively looking to make a meaningful change. Our sponsorship of WCWFC is the first of such partnerships, and we’re looking forward to collaborating together to open the right doors to women taking part in the sport and play a part in unlocking their potential.”
Nicole Allison, Owner and CEO of WCWFC, said; “We’re delighted to have Worcester Bosch on board as our official sponsor. As a club, we share their ambition for this partnership to make a meaningful impact and will support their quest to raise awareness of the importance of greater diversity and inclusion within both the heating and sports industries. As we both operate in traditionally male-dominated sectors, this partnership provides us an opportunity to showcase the career pathways available to women in both industries and inspire greater female participation.”
The club will host its official launch event on 23 August to celebrate the partnership, outline plans for the upcoming season, and encourage more women from the local community to get involved in football. To find out more, including how to buy tickets for the match on 23 August, visit https://www.wcwfc.co.uk
Worcester City Women FC is one of the only fully independent, female-owned clubs in women’s football. It’s a purpose-driven, mission-led club which is not only accelerating the profile of the women’s game but also acts as a force for social good by empowering girls and women to break through barriers on and off the pitch. The club currently plays in Tier 4 of the FA Women’s National League and is the FA Women’s National League Community Club of the Year.
