Builders Merchants Journal – BMJ Publishing to Builders Merchants and the UK merchanting industry for more than 95 years
Tile adhesives, grouts and finishing products manufacturers Dunlop Adhesives have introduced new grout selector packs.
The selectors’ aim is to simplify the decision making process for customers choosing this most important component of a tiled surface and make it easier for merchants to sell them.
The new grout selectors come as an A4 showcard for countertops and as a convenient handheld swatch. These swatches feature the seven different grout colours printed onto clear films, which can then be laid onto a tile to show how that particular grout will look.
Debi Bailey, senior brand manager at Dunlop Adhesives, says: “Customers now have a greater choice than ever of grout colours – our own range stretches from Brilliant White to Charcoal. On top of that, there’s also an enormous variety of tile types, sizes and backgrounds to contend with. Our new grout selectors make it easier to explore the many options and combinations available.
“The introduction of the new grout selectors is just the latest example of this, more will follow.”
