Crystal’s Cesar brings window showroom to merchants

PVC-U window manufacturer Crystal Direct’s new mobile window and door showroom is designed to help builders merchants capitalise on fast growing demand from builders for PVC-U windows.

Crystal's Cesar brings window showroom to merchants

‘Cesar’ (Crystal Exhibition Showroom And Representation vehicle) is a full-scale window showroom with meeting room and full audio and visual facilities, designed to make it easy for merchants to sell PVC-U windows to their customers.

Complete with Crystal’s wide product range, the fully extendable mobile showroom will carry all of Crystal’s best selling products as well as marketing material.

Crystal Group managing director Steve Halford says: “We’re very excited that the new exhibition truck has arrived! Cesar will now be travelling up and down the country visiting merchants. It’s a great way for merchants and their customers to see our product range first-hand from the comfort of their own premises! Cesar is also available for customers to book for trade shows and exhibitions. Look out for Cesar on the motorways! The mobile exhibition truck is another way that Crystal fully supports its customers.”

The NMBS-approved supplie offers a five-day turnaround on made-to-measure windows and doors, with free GPS tracked nationwide delivery.

About Fiona Russell-Horne

Group Managing Editor across the BMJ portfolio.

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