Yale hunts for ultimate breakfast

Security specialist Yale is launching a competition to find the nation’s favourite breakfast.

The home security specialist will be asking tradespeople across the UK to submit photos of their favourite breakfast via social media from 25th Feb to the 25th March.

Photos should be tagged with #Yalebreakfast, and the best shown on Yale’s social channels, across Facebook, Twitter and Instagram.

Yale will select the top three entries for each category and put them to a vote live on Instagram Story; entrants will have 24 hours to get as many votes as they can. The winner of each category will win a £100 restaurant voucher.

Online construction community On The Tools has also created an exclusive video to launch the competition across social media (link to video).

The competition is part of Yale’s Anything but Standard campaign, which focuses on the brand’s commitment to creating products that consistently exceed the standards laid out by the BSI Group.


About Fiona Russell-Horne

Group Managing Editor across the BMJ portfolio.

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