Kerridge rebrands to Klipboard

Kerridge Commercial Systems (KCS), the provider of business software solutions, has announced a strategic rebrand to Klipboard.

The Klipboard name and refreshed identity symbolise the integration of the group’s operating brands, unifying its global teams and solutions under a fresh, cohesive vision. The rebrand was inspired by the success of its acquisition Klipboard.io – a SaaS field service software provider and renowned for its brand and market leading innovation.  This evolution reflects KCS’s transition into a single global brand, blending decades of expertise with forward-thinking agility and innovative foresight.

Ian Bendelow, CEO of Klipboard, commented: “Today marks an exciting milestone as we launch Klipboard. This rebrand reflects our passion for collaboration, innovation, and delivering measurable value to customers. We believe this new name and a contemporary brand identity will help showcase what our amazing teams do and help customers navigate all of our solution offerings under one roof.”

The fully refreshed Klipboard brand identity has been crafted with input from over 1,500 colleagues and from client feedback, and embodies their mission to simplify complexity through sustainable, intuitive software. Key brand identity elements such as the lowercase “k” signals a fresh, accessible approach and is a nod to the company’s long heritage. The two-diamond iconography represents the synergy between technology and business, emphasising partnership and problem-solving with their customers.

Bendelow added: “The clipboard is a familiar tool for many of our customers. With Klipboard, we’re advancing that legacy into the digital age, empowering businesses to thrive in an interconnected world.”

The Klipboard brand will be rolled out globally in a phases during 2025 and over time all solutions will be aligned under a single identity – all while maintaining the trusted expertise their clients have come to rely on.