Baxi teams up with MENTalk

Heating product manufacturer Baxi has announced a new partnership with MENTalk, an online community that encourages men to open up and support each other with mental health issues, to help raise awareness of personal wellbeing and provide support for plumbing and heating engineers.

MENtalk group low res

MENTalk was founded by three Expert Trades members, Stephen Blair, Lee Woodgate and Steve Smith, to encourage men to have open and honest conversations about their mental health. The popular MENTalk podcast has provided a platform for male trade professionals to connect with others and discuss mental health issues without stigma, by showing #ItsOkNotToBeOk.

The new partnership with Baxi aims to share ways to help the installer community prioritise their mental wellbeing, with many workers under increased pressure and stress during the current crisis, from growing uncertainty around reduction in work to worries about the increased health risks of working in customer’s homes.


Over the coming months, Baxi and MENTalk will be working together to create a hub of useful resources to support installers through these challenging times, including the creation of online support content and information, podcasts, digital workshops and access to professional therapy and counselling services.


The partnership will also offer a range of fun activities, online and on social media to help connect the community, encourage interaction and boost morale.


Andy Workman, sales director at Baxi, said: “Like many workers across the nation, installers are under increased pressure and stress as a result of the current crisis. It’s important for us to acknowledge this and support our community of installers wherever we can, going above and beyond what we do as a leading manufacturer of quality plumbing and heating products, and offering technical support and helpful advice.


“Our partnership with a fantastic community support network like MENTalk will play a key role in our ongoing commitment to promoting mental health awareness and wellbeing within our industry. We’re looking forward to teaming up with MENTalk to help support the great work they do.”

About Fiona Russell-Horne

Group Managing Editor across the BMJ portfolio.

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