Toolstation upgrades loyalty programme

Toolstation

Toolstation has announced an update to its existing loyalty programme, Toolstation Club, which will see more benefits announced to support its members.

On October 1st, Toolstation introduced an additional tier to its loyalty programme, the Toolstation Trade Club, designed to reward its most valuable customers with enhanced offers, aiming to make their lives easier and their projects more efficient.

Customers can qualify for the Toolstation Trade Club by spending £150 or more during a calendar month, and new Trade Credit Account holders will be automatically enrolled into the new tier.

In addition to being entitled to 5% off on all purchases and Club promotions as  is standard with the Toolstation Club, the new tier will offer customers free next business day delivery and special offers and rewards.

Customer director at Toolstation, Chris Other, comments “We know how important convenience is to tradespeople and so benefits like free next business day delivery and exclusive offers mean that we can reward their loyalty. As the programme develops we will be able to give them access to exclusive offers, experiences and content which are personalised to them.”

Customers who currently hold a Trade Credit Account will gain immediate access to the new benefits, and continue to enjoy the existing benefit of 60 days interest-free credit with no minimum spend.

About Oliver Stanley

Assistant Editor, Builders Merchants Journal - BMJ

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