Bence Group diversify into windows market

The George Bence Group have opened their eighth branch by moving into the supply & fit of doors and windows. Focusing on their continuing strategy of product diversification by area, Bence will service their current widespread network of clients and specialist window fitting businesses.

george bence eighth branch

Paul Bence, managing director, George Bence Group, said: “As a business that supplies everything from foundations to kitchens, external doors & windows was an area where we could not say we were experts in. The new management team on this specialist area have acquired over 50 years of knowledge & experience in this sector and we very much look forward to them adding further value to our clientele.

“There is also a great sentimental feel to this product line as we had a Glass shop in Cheltenham in the late 1800’s. We recently found some window marketing campaigns from the 1930’s, so we may dust them off and go again!”

Bence added: “As we approach 170 years of service to Gloucestershire and its surrounding areas we remain defiantly independent and extremely proud of our roots. With our industry still being swamped with private equity from afar, we are showing strength & resilience to show success in our industry on smaller budgets in what is a tough marketplace.”

Fergus Giblin, director, Bence Windows & Doors, said: “After spending the last two decades running a local window company, when the opening arose to work with such a well-established business like Bence it was an opportunity I have been extremely excited about. In our first month we have been overwhelmed with the response, alongside the Bence brand we are very much looking forward to working with local trade and retail clients.”

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