Builders Merchants Journal – BMJ Publishing to Builders Merchants and the UK merchanting industry for more than 95 years
Alsford Timber and Builder’s Merchant’s marketing manager, Joni Beal, has been appointed as the new Sector Chair of the BMF’s Marketing Forum.
With a deep interest in brand strategy and passion for helping companies to understand the strength that cohesive marketing can add to their business, Beal won the BMF Marketing Excellence Award in 2024.
She takes over the role of Marketing Sector Chair from Alex Peacock who is leaving BMF member Williams Trade Supplies in December.
John Newcomb, BMF CEO said: “I am delighted that Joni has agreed to chair the BMF Marketing Forum. Her dedication, expertise and enthusiasm will be invaluable in taking the group forward.
“I would also like to thank Alex, who chaired her final Marketing Forum in October, for her excellent work and support and wish her every success in her future endeavours.”
