Tom Reynolds, former Chief Executive of the British Brands Group, and, before that, of the British Bathroom Association, will be the new Chief Executive Officer of the Builders Merchants Federation.

Reynolds will take up his post on November 9; his appointment is part of the leadership transition at the BMF, which will see Chairman Richard Hill retiring at the end of October and current CEO John Newcomb stepping into the new role of BMF Executive Chairman.
At the British Brands Group, Reynolds championed the value of brands to the UK economy and led the Group’s work to strengthen members’ capabilities and influence key policy areas. At the Bathroom Manufacturers Association, he represented manufacturers across the bathroom products sector, working with members, government, regulators and industry partners on product compliance, sustainability, water efficiency, skills and market confidence.
Richard Hill said: “Tom is an experienced CEO within the membership organisation sector, combining strategic insight with hands-on expertise. He understands how proactive trade associations help members manage complexity, adapt to change, and grow. The BMF has expanded substantially in size, scope, and influence in recent years. With this recruitment, I will step down confident that the Board has a strong management team in place to lead the BMF into its next chapter.”
Reynolds said: “I am delighted to be joining the BMF as its new Chief Executive. Builders’ merchants and the wider building materials supply chain are a crucial part of this country’s fabric — supporting communities, enabling construction, sustaining jobs, and helping to deliver the homes, infrastructure and growth that the UK needs.”
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