Global insulation manufacturer ROCKWOOL has signed an agreement to buy 114 acres of land at the Peddimore site, north east of Birmingham, with the intention to build a state-of-the-art manufacturing facility featuring proprietary electric melting technology for its stone wool insulation products.
The new facility would boost supply capacity for UK and Republic of Ireland customers, and is included in Birmingham City Council’s Development Plan. Key infrastructure includes a new access road and a roundabout into the site is already in place, servicing an adjacent facility built in 2023.

It would be the company’s second UK production facility, in addition to its existing South Wales plant.
Nick Wilson, managing director of ROCKWOOL UK & Ireland, said: “We’re very excited at the opportunity to expand the business into the West Midlands that would enable us to boost our production capacity in the UK and to create quality jobs and business opportunities in the local community. During the past 45 years, we have built a strong foundation at our site in South Wales where we will continue to manufacture and invest for the long-term, and are now looking to build on that success with a second manufacturing plant at the Peddimore site.
“The West Midlands has a skilled, local workforce, a strong manufacturing tradition, and excellent transport links, so it is an ideal location for us to expand our business in the UK and bolster our service to customers in the Midlands and across the north of England and Scotland. We’re looking forward to sharing our plans with the local community and are fully committed to being a good neighbour and partner for the Minworth and wider West Midlands community”.
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