Ideal launches first rewards programme

Bathroom distributor Ideal Bathrooms has launched its first rewards programme for merchants and bathroom retailers.

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With a variety of prizes to be won all year around, from Apple Watches and weekend getaways to Amazon vouchers, 2020 Rewards gives Ideal customers the chance to win a host of prizes every time they spend £2,020 with the distributor. In addition, for every £2,020 spent, they will also be entered into a prize draw to win a luxury five-star seven-night stay in either Cape Town, Mauritius or Dubai.

For every £2,020 customers spend with Ideal Bathrooms they will receive a unique code. They will then access their own personalised 2020 microsite to scratch off the code(s) and see if they have won a prize. The bespoke microsite will also allow them to track their sales progress to their next £2,020 spend, view the prizes on offer and the number of entries they have in the prize draw to win the holiday.

Stewart Perry Ideal Bathrooms’ marketing manager, said: “We’re all very excited to launch this new rewards scheme for 2020 and we think it’s going to be a great hit with our customers.

“It’s great working with so many fantastic retailers and merchants and we wanted to reward them with multiple chances to win amazing prizes throughout the year.”

RCustomers who register for the programme between January 15th and 17th will benefit from the early bird offer, which gives them three bonus codes (worth £6,060 spend).

Details of and registration to the scheme are available via:

About Fiona Russell-Horne

Group Managing Editor across the BMJ portfolio.

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