Builders Merchants Journal – BMJ Publishing to Builders Merchants and the UK merchanting industry for more than 95 years
F & P Wholesale, has appointed Gareth Osborne as marketing manager.
Osborne has more than 10 years’ marketing experience having begun his career at communications agency McCann Erikson, moving to Manheim Auctions and then ATS Euromaster in 2008. He was promoted to marketing manager in 2012.
During his time at ATS Euromaster Osborne took responsibility for the SME customer strategy and implemented successful customer retention marketing generating £1.5m in turnover per year.
He said: “F & P Wholesale is a great business in a market with huge potential. Using my experience I am going to adopt a data driven approach to marketing our customers, implementing CRM practises that not only put customer at the heart of everything we do, but also maximises our potential opportunities”.
