Häfele launches new service

Häfele UK is enhancing its bespoke timber drawers manufacturing offering with the launch of an online quotation and ordering service.

hafele Bespoke Timber Drawers 1 002

Using the new system – which is accessible via My Häfele – customers can create quotations and place orders for bespoke timber drawers on demand, making the process easier and faster than before. Users simply select their specification, including dimensions, material, quantities and customised finish. A price is then automatically generated, which can be saved for a later date or used at the time.

The bespoke timber drawer manufacturing service from Häfele launched in 2020 and has since become one of the company’s most in-demand offerings, with sales reaching £2m. The drawers have fully dovetailed joints, are available in a choice of timbers and have a suite of complementary accessories like cutlery inserts and knife blocks.

Customers can also tailor their drawer requirements against a long list of personalisation options, including a choice of shaped sides, flat or stepped top, as well as notching and drilling for runners. For the ultimate in personalised design, the drawers can also be router or laser engraved to feature a company’s brand and logo, or a customer’s choice of text.

Becky Forrest, custom solutions manager at Häfele, said: “The bespoke timber drawers service is one of the best-selling solutions within our Häfele to Order provision, which ultimately aims to enable installers and manufacturers to save time and improve efficiencies in their projects.

“As such, it was a natural next step for us to consider how we could make using bespoke timber drawers in projects even easier. The way in which customers have been able to order from us so far has worked brilliantly, and people still have the option to speak to our technicians whenever they need to, but we know some customers simply prefer to use automated ordering systems.

“Now, using the online quotation and ordering system, customers can continue to enjoy the exceptional quality, engineering and craftsmanship that has always gone into our bespoke timber drawer systems while saving even more of their valuable time.”

About Anjali Sooknanan

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