Millboard unveils new immersive website

Wood-look decking board manufacturer Millboard has launched a new website, designed to be effortless and intuitive, providing inspiration for homeowners and industry professionals alike.

The new website makes extensive use of impactful, high-definition photography and video, and hosts an inspiration section containing projects, galleries and an outdoor living blog. The whole website is clearly signposted to guide visitors towards a range of helpful services. Ordering a free sample or finding a local supplier is now completely effortless.

The new site also contains a custom-built unique decking calculator, to give visitors the opportunity to plan their projects in full.

millboard new website

The website was built by award-winning Northern Irish digital agency, Eyekiller, whose eclectic client list includes some Coca-Cola brands, the BBC and singer Van Morrison. The site is now information rich and offers practical information, installation advice and a library of resources for architects and landscapers.

Caroline Birdsall, Millboard’s Marketing Manager,says: “Millboard has established itself as a premium brand and we needed the look and the feel of the website to reflect that. But we also wanted it to do more than that, and to include more of what our customers have told us they’d like to see. The Buying Guide is also proving to be a popular feature, and we are hearing a lot of feedback that confirms that it’s a valuable addition.’

The new website can be visited at

About Fiona Russell-Horne

Group Managing Editor across the BMJ portfolio.

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