Builders Merchants Journal – BMJ Publishing to Builders Merchants and the UK merchanting industry for more than 95 years
James Hardie, the producer of fibre cement cladding, backerboard, and fibre gypsum products, has extended the size and remit of its UK marketing team.
The existing team has been restructured to align each member with a core product category, ensuring expertise, accountability, and measurable impact on business performance.
Waheeza Tegally has been promoted to head of UK marketing. Jake Hall has been promoted to marketing manager for fermacell products, a new role, and Naomi Campbell joins as marketing manager for Hardie Panel.
The team will collaborate closely across product lines and departments, to ensure every campaign is strategically aligned. This integrated approach ensures that all marketing initiatives are designed to support sustainable growth and deliver real value to customers across the construction industry.
UK country manager at James Hardie, Lee Bucknall, commented: “Collaboration sits at the heart of the team’s success. Working closely with Sales, R&D, and Technical ensures our marketing activities consistently align with customer needs and industry demands. Both Waheeza and Jake have earned well-deserved promotions this year, underlining James Hardie’s commitment to nurturing internal talent and recognising exceptional performance and we are delighted to have Naomi on board.”
