Bathroom distributor Ideal Bathrooms is celebrating its 40th anniversary with the launch of its 2021 rewards programme for bathroom retailers and merchants.
Customers have the chance to win a host of prizes every time they spend £1,400, from Amazon e-vouchers, Love2Shop e-vouchers, Samsung TVs and Nintendo Switch consoles to spa breaks, wireless headphones and getaway breaks.
The distributor is also working in partnership with sponsor Virtual Worlds to offer one retailer a 4D theatre prize worth £18,000.
To take part in the rewards scheme, customers must first be registered – at ideal40rewards.com – then, every time they spend £1,400, they get to play a prize board to win a reward, accessed through their own personalised microsite.
The prize board consists of a grid of 16 boxes face up, eight of which contain a selection of prizes available to win, these are then shuffled and a customer tries to pick one of the winning boxes. If they choose a box containing a prize they win that prize.
Stewart Perry, Ideal Bathrooms’ Marketing Manager, said: “We’re very excited to be launching such an amazing rewards programme in our 40th year. “This is our way of thanking and rewarding our loyal retailers, as well as bringing a digital element to a standard competition – making it easy for everyone to get involved. It’s also great for us to be partnering with Virtual Worlds – a fellow Milton Keynes Digital driven business – who are offering such a generous prize which will greatly benefit the winning retailer and their customers.
Stockists who register for the programme between January 15th – 22nd will also benefit from Ideal Bathrooms’ early bird offer, in which they will receive three bonus boards (worth £4,200) for just registering giving them three opportunities to win a prize straight away.