CCF puts Completely Customer Focused Initiatives first

CCF, a leading insulation and interior building products distributor, has committed to a national service training initiative for all staff, in addition to launching a new and improved website. The online resource and training will help to further develop the customer service experience, by improving access to technical expertise, sales support and account management solutions.

The customer focused training initiative is being led by CCF’s external sales team and training specialists to upskill staff at every level, with an emphasis on helping colleagues ensure that customers get the most out of every visit, call or meeting with CCF.

The brand new CCF website provides users with an enhanced digital experience through all new online trade account management features, so customers can now view their credit limit and account balance, download statements, and pay outstanding invoices. The navigation and breadth of information available on the website has also been updated to include product listings and basket building functionality, providing better functionality and improved navigation.

Additionally, CCF has also shown commitment to maintaining quality customer service through certification to the ISO 9001 standard. This proves consistent and quality service when it comes to meeting customer’s requirements.

Commercial Director at CCF, Stuart Stockley, said: “These Completely Customer Focused initiatives are designed to raise the bar when it comes to providing quality product knowledge, technical support, and personal account management. By upskilling our workforce and investing in the CCF website, we can make sure that customers receive unrivalled account attention and support – both at the trade counter and online. This commitment to the customer service experience is further evidenced by CCF’s ISO 9001 accreditation, so we know customers can trust CCF to get what they want when the need it.”